Ambassadors. Affiliates. Creators.

One platform. Every advocate.

The all-in-one ambassador, affiliate and creator platform for DTC and ecommerce brands, and every team behind them.

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  • Recruit customers and find creators on Instagram and TikTok
  • Commissions, cash rewards, gifting and payouts in one platform
  • Turn top posts into Meta partnership ads and TikTok Spark Ads
  • Revenue tracked per person, link and post
30-minute live demo Real pricing on the call Zero cut of your sales

Trusted by DTC and ecommerce brands

CarawayWoofOwalaThe FeedOn Running
G2 High Performer, Fall 2026 G2 Users Love Us

4.8out of 5on Shopify

1.5M+Referred orders
$250M+Referred revenue
1.7M+UGC posts
4-6xProgram ROI

Roster's platform makes it incredibly easy to onboard and activate the right creators while keeping everything organized in one place. We've seen stronger engagement, smoother execution, and real revenue growth since using Roster.

Taylor Wellham, Caraway

One platform for every team

Ambassadors, affiliates and creators in one platform, so your teams stop stitching tools together.

Social media

Grow your community

Recruit customers, find creators on Instagram and TikTok, and keep them posting with points, leaderboards and gifting.

Brand

Own your content

Collect UGC with usage rights and keep every ambassador, affiliate and creator relationship in one record.

Paid media

Amplify what works

Run your best creator posts as Meta partnership ads and TikTok Spark Ads, with permission tracked.

Replaces your affiliate app, influencer tool, gifting spreadsheet and payout process. One flat price. Zero cut of your sales.

What happens on the call

01

We start with your brand

We ask what you sell, who buys repeatedly, and what you have tried already. No generic demo, no slide about the creator economy.

02

You see the platform working

Recruitment, codes, gifting, cash rewards, Creator Discovery on Instagram and TikTok, Meta partnership ads and TikTok Spark Ads, and the revenue dashboard.

03

We go through pricing

Actual numbers for your needs, on the call. You should not have to book a second meeting to find out what this costs.

Before you book

Do I have enough customers for this to work?

If you have an engaged customer base and repeat buyers, you have a program. We will tell you honestly on the call if the timing is wrong, and what would need to change.

Do I need all three, or can I start with ambassadors?

Most brands start with ambassadors and add affiliates and creators as the program grows. Every plan includes all three, so you never switch platforms to grow.

How long is the call?

Thirty minutes. If you want to bring your team in for a deeper session afterward, we will set that up.

What does Roster cost?

One flat monthly price, and we never take a cut of your sales. You will have real numbers for your program before you hang up. See plans.

I already use another affiliate platform. Is switching painful?

We offer onboarding and dedicated support to help you migrate existing affiliates, their codes, and historical attribution, and we will give you a realistic go-live date.

Which platforms do you integrate with?

Shopify, Shopify Plus, BigCommerce, and WooCommerce, plus Klaviyo, Meta and TikTok for Creator Discovery, partnership ads and Spark Ads, and the analytics tools most DTC brands already run. Bring your stack to the call and we will confirm. See integrations.