Crush it and win big with influencers
Leverage the power of influencers and creators to amplify your voice and increase your visibility for maximum success.
Influencers drive purchases
Regardless of audience size, people passionate about your brand drive greater engagement, more purchases, and higher ROI. Authentic connections and results are Roster priorities.
47% of consumers bought a product after seeing an influencer use it.
“It’s awesome to see the effects that authentic influencers have.
Roster allows us to find influencers. Track our conversations with them and scale our influencer marketing.”
Influencer programs up and running in record time
Forget the struggle! Roster is the ultimate platform for top-tier influencer marketing campaigns.
Find your best influencers
Save time by focusing on creators who already love your brand with Roster’s social listening tool.
Use a recruitment form, referral links, discount codes, and automated reporting to create a seamless experience for your influencer community.
Streamline rewards and payments for influencers
Rewarding and paying ambassadors doesn’t have to be a chore. With the innovative tools from Roster, it’s easier than ever. Automate payments, track performance, and manage everything in one place.
Influence is measured by more than likes and reach. Track direct sales attribution, user generated content, and social impact for each influencer.
Automate reporting for by program member, campaign, and program so you know what is driving growth.
Build your influencer CRM, not ours
Find real influence and swiftly recruit marketing allies for your business with Roster. Your influencers belong to you. So joining your program doesn’t mean joining a network where competitors can poach them.
Influencer marketing FAQ
Q: Will Roster work with my current influencer program?
A: Absolutely! Whether you’re coming from an existing tool or a spreadsheet, uploading your influencer list or inviting them to join your Roster program is a breeze.
Q: What if my brand community does not have big influencers?
A: At Roster, we believe everyone is an influencer. Passion and authenticity, not reach, is what drive the best results. Starting with your grassroots, everyday influencers.
Q: What if I want to work with celebrities or athletes?
A: Our clients work with everyone from A-list celebrities and world-class athletes to people without social media accounts. Request a demo to see how it works.
Q: What are the 4 types of influencers?
A: The most common way to group or classify the different typed of influencers is by how many people follow them on social media.
Mega or celebrity influencer: 1 million+ followers
Macro influencer: 100,000 – 1 million followers
Micro influencer: 10,000 – 100,000 followers
Nano influencer: 1,000 – 10,000 followers
Q: What’s the difference between a brand ambassador and an influencer?
A: Brand ambassadors are often loyal fans and customers who have a deep connection with a company and its values. While influencers have a larger audience and can offer more exposure. To determine the best approach, consider audience demographics, brand values, and budget. Combining both strategies can lead to a well-rounded marketing campaign. For more information, check out this blog post on the topic: difference between brand ambassador and influencer.
Q: How do I get started?
A: We’re glad you asked. Just tap the “get a demo” link below, and let’s talk.