man sitting on a green sofa as he makes money as a brand ambassador

Make Money as a Brand Ambassador!

Are you looking to make money as a brand ambassador? The role can be an excellent avenue to earn income while also endorsing your preferred products and companies. As a brand representative, your key responsibility is to showcase the brand in a favorable light, pitching it to prospective customers. In this article, we’ll take a closer look at how to become a brand ambassador, explore diverse types of programs, and discuss potential earnings. So, let’s get started!

What skills do you need to be a brand ambassador?

Effectively representing a brand in the marketplace requires a unique set of talents. The responsibilities could range from reviewing a product to representing an athletic company at a triathlon. Nearly every company will be unique. And that’s just the beginning.

To be a successful brand advocate, one needs a broad spectrum of skills. Firstly, they need to be exceptional communicators and possess excellent interpersonal skills. Secondly, it’s crucial to articulate and promote the brand’s ethos and mission lucidly.

Additionally, an outgoing persona is vital, along with the willingness to engage with potential patrons. This involves effective collaboration within a team and acting as community leaders within their online circles. Moreover, being well-structured and prepared to operate within tight timelines is essential for any campaign. Solid negotiation prowess and sales skills are equally imperative.

Brand enthusiasts should also be knowledgeable about the brand they are promoting and proficient with their products and services. Importantly, the ability to think creatively and devise novel ideas can give the brand an edge. Lastly, being tech-adept and comfortable with social media platforms is crucial.

Spotting opportunities

Believe you have what it takes? Now, you’re set to employ your talents as a brand representative.

To begin, your search may seem daunting, but it doesn’t have to be. The optimal way to locate brand representative opportunities is by browsing online. Primarily, online searches are the quickest step to identifying brand representative roles. Various online platforms provide listings of available brand advocate positions.

Furthermore, if you have a specific company in mind, visit their website or social media accounts. Chances are the brand has information and a recruitment form in one or both places.

Feature Ambassadors in IG Story Highlights
Apply to an ambassador program directly from company Instagram Stories

You can also inquire about positions with local companies and organizations. Moreover, be vigilant for any promotions or campaigns that might be on the hunt for brand advocates.

How to apply 

You might stumble upon a company that already has a brand advocate program. If so, an overview of the program and an online application should be available. Promptly, submit the recruitment form and keep an eye on your inbox for updates.

If an application isn’t available, treat the process similarly to any other job application.

blendtec ambassador program application


Do your homework

You must know everything there is to know about the company you want to represent before applying to be an ambassador. Strive to learn as much as you can about the company, its products, and its history.

Create a resume and cover letter

First, start by crafting a resume and cover letter that outline your relevant experience and qualifications. Then, incorporate your contact details, such as an email address and phone number.

Additionally, remember to include specific skills that make you a good fit for the role and any accolades or awards you’ve achieved.

Lastly, don’t forget to add your social media profiles. The company will likely review your social engagement metrics before making a decision

Connect with the brand

Begin by initiating contact with the brand directly through its website or social media channels. You can also reach out to their customer service to inquire about the opportunity.

Showcase your passion

Demonstrate your enthusiasm for the brand by interacting with its social media accounts, writing product reviews, and creating relevant content.

Follow up

After you have applied, follow up with the brand to ensure they have received your application and reiterate your interest.

A closer look 

Brand advocate programs are diverse, coming in all shapes and sizes. Some are designed to run short-term, while others might span several months or even years. Additionally, some programs are open to all, while others apply a more selective process.

Certain programs might require you to travel to different cities or even countries for events or promotions, while others might require a more localized approach. Today, most companies are looking for people who understand how to become an Instagram brand ambassador. It’s crucial to take these factors into account when choosing the best path to generate income as a brand advocate.

How much do ambassadors of brands get paid?

Being a spokesperson can be financially rewarding, although the extent can vary based on several factors. Generally, earning potential grows in tandem with one’s professional experience. 

Your earnings potential also depends on the nature of the program. Some company pay a set brand ambassador salary. Alternatively, others operate on a commission basis. As a benefit, certain programs provide additional incentives like bonuses or points for achieving predetermined targets.

Many organizations offer their advocates discounts for joining the community, completing a campaign, referring a set number of customers, and more.

discounts for Instagram brand ambassadors

How much money are we talking

Many people wonder if they can work as ambassadors full-time. In other words, can you make a living?

Indeed, it’s possible to earn a living in this role. However, setting realistic expectations is key. It’s not a path to quick riches, and building a successful career as a brand advocate can take some time.

So, exactly how much does a brand ambassador make? In most cases, the compensation is a flat rate or an hourly wage of $15 to $25. Additional payment might be referral rewards, free merchandise, and discount codes for items. 


can you make a living off of being a brand ambassador?

Promoting a brand or product requires individuals to maintain focus, enthusiasm, and sustained effort. To meet expectations, a commitment of steady time and energy is necessary. Additionally, it’s important to prioritize the development of professional relationships within your community and industry. Always remain open to exploring new opportunities.

How do brand ambassadors get paid?

The specifics of compensation are usually defined by the brand and the advocate’s contract. Often, you’ll find payment structured as a set rate for efforts, either as a flat rate for a single task or a continuing retainer for consistent service. Advocates might also be eligible for perks, such as branded merchandise or a trial of a paid service. They can expect certain rewards for driving new business.

In return for their participation, companies give financial incentives. There are 14 typical types of perks of being a brand ambassador. Of course, in reality, the number of potential rewards is endless.

Final advice

Undertaking the role of a brand enthusiast offers a splendid avenue for earning money while promoting some of your favorite brands. Thriving in this capacity demands specific attributes, such as competent communication, adept negotiation, and persuasive sales techniques. On top of that, being tech-savvy and displaying comfort with various social media platforms is essential.

Scouting for opportunities can be carried out online, by making connections with local businesses, and keeping your eyes open for promotions or campaigns that might require your services. Ultimately, the income you can secure as a brand promoter hinges on the nature of the program you opt for and the volume of hours dedicated to the role.

If you’re exploring avenues for earning as a brand champion, then this piece offers all the insights you need to kickstart your journey. So, what’s holding you back? Embark on the exciting journey of a brand advocate and commence your earning spree today!


Feature photo courtesy of  Windows on Unsplash



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