Stacy Wells, Author at Roster

Healthy Fitness Brand Ambassador Programs

When you’re looking to increase the awareness of your fitness brand, you don’t have to go it alone. One of the most significant opportunities to consider is how to do […]

Ads or Brand Ambassadors: Which One Is Right For Your Business?

Getting your company’s name out there is vital for success. Whether you promote your brand using free marketing methods or have a healthy budget to pay for ads and online […]

Set up a Fantastic Brand Ambassador Program in 5 Steps

Forbes predicts Americans will see 4,000 to 10,000 advertisements every single day this year. That’s over three commercial messages every single minute. With the sheer scale of intrusions, it’s no […]

How the Creator Economy Is Reshaping Our Lives

A changing marketplace has ushered in the so-called “creative economy” with the advent of digital technology and the rise of the “creator.” For years media conglomerates decided what information and […]

Brand Ambassador Role in Fast-track Companies

A brand ambassador endorses a brand or product so others will buy it too. You’re essentially a company’s public face in the brand ambassador role. You might not be the […]

Benefits of Using Customers for Influencer Marketing

It is important to remember that your “everyday” customers have a significant impact on your business. Not only do they spend their money buying your products, but they also influence […]

How to Build a Word-of-Mouth Marketing Program

Some things just work. One marketing strategy that has stood the test of time and appears to be rising in popularity is word-of-mouth marketing (WOMM). Roster teamed up with our friends at Crayon to […]

You Can’t Afford to Ignore Micro-Influencers! Here’s Why

Micro-influencers are the new generation of influencers. They have a smaller following than traditional influencers, but that doesn’t mean they don’t have just as much, or more, potential for marketing […]

How To Start a Customer Ambassador Program

Woven Nook is an online home décor company with thousands of happy shoppers. The business operates in the highly competitive world of online retail. By developing a customer ambassador program […]

What Is Referral Marketing and How It Works

What is referral marketing? You might ask. Well, let’s start with a familiar saying: “It’s not what you know, but who you know.” In the business world, it’s not just […]