Streamline product seeding and gifting with Roster
Cultivate success by equipping ambassadors with product seeding, reaping the benefits of increased awareness through genuine user content.
Scale UGC and rewards
Roster simplifies giving out products and rewards, letting fans choose their favorites. This personal touch leads to happy, dedicated supporters who are excited to tell others about your brand.
Our easy-to-use tools help you set up campaigns that inspire your customers to use and talk about your brand.
Personalized seeding
With Roster’s user-friendly approach, you create product groups and collections on Shopify for your ambassadors to choose from. They then handpick the items that match their preferences.
You’re not just gifting merchandise. You’re building lasting connections, sparking conversations, and cultivating a customer community.
From your store to their door, Roster seamlessly manages every step of your gifting process.


Seamless integration
Your brand, your ambassadors, and your ecommerce shop—all in one place! Roster integrates seamlessly with Shopify, making it a breeze to manage campaigns, track inventory, and communicate with advocates.
And it gets even better! Ambassadors make selections directly from their ambassador portal.
UGC brand building tools
By empowering your ambassadors to choose their favorite products, you’ll inspire them to create and share captivating content that showcases your products in the most authentic light.

Effortless product seeding and rewards
Eliminate one-off codes
Stop creating one-time discount codes for item gifting and rewards.
Self-select product
Choose rewards on the portal from product groups, collections, or dollar values.
Automated rewards
Activate your community with integrated seeding and rewards of products.
Tracking notifications
Automated order updates and tracking information for a hassle-free experience.
Ambassador insights
Gain valuable intel on your ambassadors, their preferences, and their style.
ROI metrics
Track the success of product-seeded campaigns with advanced reporting tools.